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FormatDNA

Structured Course Series vs Tutorial / How-To

Structured Course Series

Does episode seven require episode six? If every episode stands alone, it is a Tutorial series, not a course.

Tutorial / How-To

Does the viewer finish the video having DONE something? If they only understand something better, it is an Explainer.

Side-by-side comparison of Structured Course Series and Tutorial / How-To
 Structured Course SeriesTutorial / How-To
In one lineNumbered episodes with prerequisites, designed to be watched in order from the beginning.Step-by-step instruction that ends with the viewer having actually completed a specific task.
On camera?Voice onlyVoice only
Hours a weekfrom 8, best around 14from 3, best around 6
Budget floorUp to £200Just the phone I own
Editing neededI can trim and cutI can trim and cut
Schedulestrictregular
PlatformsYouTube (long)YouTube (long), YouTube Shorts, TikTok
Demands
Time
Equipment
Editing
Consistency
Time
Equipment
Editing
Consistency
Choose it if
  • · Teachers and trainers with an existing curriculum
  • · Anyone who wants to sell a paid product later — this is the free tier of it
  • · Subjects too big for one video
  • · People with a practical skill they already use at work
  • · Anyone who wants search traffic that keeps arriving for years
  • · Creators who would rather be useful than entertaining

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