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FormatDNA

VOD

The recording of a live stream, available afterwards on demand.

For live formats the VOD is a second product with a different audience — people who were not there and are choosing to watch. Treating it as an upload, with a real title and thumbnail, is where most of a streamer's discovery comes from.

Streams published as unedited multi-hour VODs with default titles waste that entirely.

Formats where this matters most

  • Live StreamAn unedited real-time broadcast where the live chat is a genuine co-star, not an accessory.
  • Live Q&A / AMAAudience questions set the agenda in real time. You bring expertise; they bring the running order.
  • Longform Video PodcastA recurring multi-hour conversation on static multicam, with minimal editing by design.